Going Solar is Melbourne’s multi-award-winning solar design and installation leader, trusted for over 45 years by both homeowners and businesses.
Their website lagged behind their reputation—outdated, unclear, and not reflective of their expertise or modern customer expectations.
We clearly separated the user flows for residential and commercial solar customers—ensuring visitors could immediately identify and follow the path most relevant to their needs, from homepage to inquiry.
Brand colors were woven throughout for instant recognition, while a dedicated resources hub gave users the knowledge and reassurance to convert curiosity into qualified leads.